News: Discrete Headwear Announces Chris Logan To Team

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Salt Lake City-based headwear manufacturer announces Mammoth-based, Chris Logan to its athlete roster for the 2012-2013 season.

SALT LAKE CITY, UTAH – Discrete Sport, LLC, a rider founded, owned and conceived headwear brand in the winter sport industry, is proud to announce the addition of Chris Logan to their athlete program. Equipped with some of the most stylish tricks on the competition scene and a number of strong film segments with Level 1, he is ready to showcase Discrete and make a solid addition to a well-rounded Discrete athlete roster.

Discrete has committed to sponsor Chris because he stands out among the slopestyle and film skiing pack with a combination of technical tricks, style, and big airs. Well known as the guinea pig for all of level 1’s massive jumps, Chris put out his strongest segment yet this season and shows no sign of slowing down. Discrete is proud to help him in his future in the sport.

Chris's strength is jumping, but he is a multi-talented skier with great rail skills. His 2010/ 2011 season highlights include winning the North Face pipe and park open slopestyle, securing him a spot at his first Winter X Games. In the 2011/ 2012 season, his second season of competing at a professional level he qualified for the finals in both of the Dew Tour stops that he competed in. This past season he aimed his focus more towards the film aspect of skiing, and with some very productive trips to Alaska, Europe, and Pemberton, BC he showed off his rounded ability in both the streets and backcountry jumping talents.

“I created and built awareness for Discrete by sponsoring amazing athletes,” said Julian Carr, Discrete Owner and professional skier. “Chris fits our program so well, it’s refreshing to know there is a kid out there with so much talent and an eagerness to work hard – that’s our formula.”

Chris will be based out of Mammoth Lakes, California again for the 2012/ 2013 season. He plans on competing in The Winter Dew Tour, along with a few other contests throughout the season. He also plans on continuing his film career with Level 1 Productions and putting out web edits with his Mammoth based crew Montage Inc./ Purple City Project.

Discrete Sport, LLC is the true rider conceived, rider owned, rider operated headwear company in the snow industry. Business operations begin in 2008, Discrete is a collaboration of athletes, designers, musicians, artists, and photographers. The company’s international office is located in Salt Lake City, Utah with distribution in the United States, Norway, UK, France, Japan, Sweden, Switzerland, Australia, New Zealand, Denmark, Germany, Poland, Ukraine, and South Korea.

For more, visit www.discreteheadwear.com

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