Teton Village, Wyo. - Leading multimedia action sports brand Teton Gravity Research (TGR) announces The Co-Lab, an open source freeskiing project created for today's generation of athletes and filmmakers. The Co-Lab will award $100,000, winner-take-all, for the best athlete edit from the 2012/13 season.
The basic rules are simple. Athletes upload their edits to tetongravity.com, users vote on edits, and an outside panel of industry pros will elect the winner. Top segments will then be selected for an independent film that compiles the best rider edits of the year. The contest will take place during the winter of 2012/13.
"The Co-Lab is about giving people the freedom to express themselves and creating an open forum for collaboration between athletes, audience, and filmers," says Steve Jones, TGR co-founder.
For more information, go to www.tetongravity.com/colab
About Teton Gravity Research:
One of the fastest growing brands in the action sports industry, TGR has produced 30 award-winning feature-length films, numerous television series for Showtime, NBC, Outside TV, Fox Sports, and Fuel TV, as well as national television commercial spots. Known for its cutting edge media and lifestyle clothing line, TGR works with the top athletes in their respective disciplines, capturing, celebrating, and bringing to life the passion and enthusiasm associated with adventure sports. TGR is a proud member of 1% For The Planet and strongly believes in protecting the environment in which the team works and plays. For more information on TGR visit tetongravity.com, one of the leading online destinations and communities in the action sports industry.