One of the most common question many pro skiers get asked is: “What do you do in real life?” For Thayne Rich, its not all just skiing big backcountry lines like those in TGR’s Rogue Elements. Over the summer, he dedicates his time to shaping and building skis in 4FRNT’s ski factory, the White Room. This unique facility in Thayne’s hometown, Salt Lake City, allows him to meticulously craft the skis he rides all winter, tweaking the fine details like tip shape, rocker profile and flex patterns. To him, it makes all the difference when it comes time to drop in.
Thayne is stoked on his kit. You could be too. Sam Watson photo.
Enter today to win a rad touring kit from 4FRNT Skis. This includes your pick of Uptrack Series skis: Massif, Col or Arete. The skis will come with unmounted Dynafit Rad 2.0 Uptrack Bindings, Uptrack Adjustable poles and Uptrack mesh 5 panel hat. Sizing and colors based on availability.
4FRNT’s in-house ski building facility, The White Room, and the design process behind it is truly something special in the industry. 4FRNT works hand in hand with athletes like Thayne to experiment with new ski shapes and profiles to build limited runs of skis by hand with techniques and attention to detail that is second to none.
The sweeps winner will also get to build a head-to-toe kit from Thayne's sponsor Strafe Outerwear, valued at over $1,000 - any Jacket, Pant, Mid Layer and Hat. Founded in Aspen, Colorado, Strafe is a collection of passionate individuals whose drive for adventure is rivaled only by a commitment to creating modern mountain apparel that doesn’t compromise performance, quality, or style. Sizing and colors based on availability.